Why Sometimes Returning To The Basics Is The Best Way Forward

Having been online for a number of years now I am continually surprised how confusing the internet has become. Even for seasoned marketers who have extreme discipline it's hard not to go chasing the next new trend or getting caught up in the infinite barrage of product launches.

Recently I have stopped all marketing and business efforts to take stock of the best way forward. In the past I have been involved in network marketing, retailing both offline and online through e-commerce platforms along with affiliate promotions and selling services such as web design and consultancy.

With all the options out there, only a few being mentioned above it can be very hard to choose your poison, so to speak as you don't want to devote all your time and effort into something, only to find it's not the best use of your time and energy.

I know one thing that is a 100% confident to be your best use of your time online and in the offline world also. It is building your list of like-minded people who are interested in the particular area of expertise and that you can connect with and help out.

The success of any endeavour or business is directly proportionate to the amount of people you can help and provide quality service to them. Having followed some on the best marketers and successful people for years their best method of delivery is still through email.

It doesn't matter if it's a text version, newsletter or link to their Youtube channel. Along with that most of the items we buy have been delivered to us through email, sure there's a lot of spam and BS but so has the local newspaper or TV channels for that matter.

So if I was to advise anyone to start doing anything to do with your business or idea or marketing online the first and most important place to start with would be beginning with building your list of people to connect within your chosen area.

Aim to add value in everything you do and don't ever be the person recommending a new product every day as it just does not work like that. So decide today to focus on where it matters, you will come full circle and end up doing it at the end, that is another certainty, be it in the months, years ahead as all great businesses and successful projects firmly establish building a relationship as part of their service,so you may as well start off on the right footing towards your success.

Hope this helps

kind regards
Simon